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When do I need to hire a Product Manager?

When hiring Product Managers many organisations think Agile Product Owners and don’t give enough consideration to the strategic side of Product Management ….
5 Ways to Fail Fast @ Strategic Product Management

Although it is great to see a rise in the number of companies who hire Product Managers there are still so many companies who are getting it wrong… why is this?
Why Strategic Product Management makes sense?

Every battle is won before it is fought
Getting the timing right for when you bring in a strategic product manager or strategic marketer is crucial. The signs are not always clear to the CEO…
Why It Is So Important to Mentor Your Product Manager!

Many company’s hire Product Managers and expect them to hit the ground running – mentoring is so important if you want your Product Manager to add strategic value quickly!
Top 5 Approaches for Product Managers to Manage Up and Across

One of the more difficult challenges for any Product Manager is support cross-functional alignment. The ability to demonstrate the soft skills required to effectively communicate and work with multiple people in the organization is often an under-estimated part of the product manager’s role….
5 Steps to Deeper Customer Insight

Measure twice – cut once … better market insights lead to a deeper understanding of your target market and better solutions for your customers

When do I need to hire a Product Manager?